We are a house of nutrition brands present in the market since 2011 - Scitron, LABRADA, NOW FOODS, JYM Supplements Science. All brands combined, our products cover every nook and corner of nutrition supplements. We have everything one needs from whey protein to plant protein to multivitamins to omega 3 and a lot more.
Key Responsibilities:
1. Growing and creating content for LABRADA & helping out in other brands based on bandwidth.
2. Overall brand growth: Making sure all marketing verticals including performance marketing, designing/editing, writing/ideation and retention efforts are in sync.
3. Brand and product marketing campaigns: Create media plans & budgets for content creation (featuring in videos) and making sure content is always flowing.
4. Other growth activities: Brand activations, publicity stunts, events, etc.
5. Ad creatives: Creating the pipeline and making sure it's delivered on time.
6. Use of all latest tools (and AI) for branding and marketing.
7. Working with stakeholders: Designers, editors and agencies (if any).
8. Influencer marketing: Briefs to agencies and making sure deliverables arrive on time.
9. Reporting: Tracking brand growth and performance of creatives as per KPI's.
10. Research: Consumer and market.
1. Candidates with minimum 1 years of experience.
1. Bachelor’s, but if you don’t have one, you gotta be worth it!
2. Someone who can lead and take responsibility to spearhead the growth of a brand.
3. Someone who has a sense of accountability.
4. Health or wellness industry experience.
5. Has executed successful brand campaigns.
6. Expertise in leading brand identity, strategy, management, and product marketing.
7. Analytical and data-driven, to identify opportunities, give recommendations, track progress, spot trends, and derive insights from market + consumer data.
8. Work experience: Minimum 2 years of overall brand & marketing experience.
Annual CTC: ₹ 3,00,000 - 4,00,000 /year
We are a house of nutrition brands present in the market since 2011 - Scitron, Labrada, NOW foods, JYM Supplements Science. All brands combined, our products cover every nook and corner of nutrition supplements. We have everything one needs, from whey protein to plant protein to multivitamins to omega-3 and a lot more.
Our culture is results-focused. If something is good, great; if not, we value getting back up and improving more. A typical day here is not typical each day brings different challenges. Solving them together is fun, as our methods are unconventional. We enjoy urgent huddle sessions where everyone, regardless of department, solves big problems together. Our values include making new mistakes as the only way to grow, embracing ginger growth by expanding from all directions and being the Ambani of your domain by owning it.
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