You are required to research, constantly explore and learn new things in order to write about a company s product or services. The hunger for digging deep and exploring is inherent in your process. Research and creativity, in the process, are not just limited to the use of clever phrases and jargon but, developing a rational strategy behind your concepts and recommendations.
Key responsibilities:
1. Create digital content, marketing messages, video scripts, website, and print material copy for various projects and ensure that the content is relevant to the business units current focus to drive conversion.
2. Write copy/content that conveys the meaning & essence of the brand that you are writing for
3. Engage the reader through writing and persuade them to take action.
4. Research, constantly explore, and learn new things in order to write about a company s products or services
5. Fight for your ideas and defend your decisions as per what you think is best for the business, infused with a spirit of collaboration
6. Help to build a content strategy that allows customers to become even more engaged with our brands
7. Research, develop, and plan content ideas using SEO insights, competitor research, and the latest industry trends to ensure relevant and engaging ideas
Candidates from reputed colleges are preferred
Should have a bachelor's in English (honors) or a bachelor's in mass communication
Minimum 3 years experience in advertising copywriting
Should be able to express emotions in minimum words to bring change
You need to fight for your ideas and defend your decisions, as per what you think is best for the business, infused with a spirit of collaboration
Listening to other points of view, taking in all the feedback, and sincerely working on it to make your writing better are very crucial skills
Annual CTC: ₹ 3,00,000 - 5,00,000 /year
Annual CTC breakup:
1. Fixed component: 80%
2. Variable component: 15%
3. Other incentives: 5%
We believe that brand marketing needs to change based on consumer needs, and we help brands do that by cultivating a trustworthy relationship directly with consumers. We are one of the fastest-growing digital marketing agencies in Gurgaon.
