We are looking for a driven copywriter to join our fast-growing D2C platform team. The selected person will be responsible for creating content copies for various platforms (ad copies, website, social media, blogs, ads, etc.). Our ideal candidate is a thorough professional with exceptional creative writing skills and has a knack for marketing & advertising. Ultimately, you'll deliver quality writing pieces for various marketing channels (website, social media, etc.) that appeal to our audiences, attract customers, and boost brand awareness.
Key responsibilities:
1. Produce engaging and clear texts for different advertising channels such as websites banners, digital ads, and emailers that resonates with the company s audience
2. Search keywords, produce interesting written content, and proofread work for accuracy and quality
3. Prepare final copies from rough drafts
4. Work with the design team and media buying team to understand the brand's voice
5. Propose copy concepts and present underlying strategic thinking to the team
6. Interpret creative direction and adapt points from creative briefs into persuasive copy concepts
7. Manage multiple projects simultaneously with short deadlines
8. Conduct market and audience research to understand our customers, their wants, and needs
9. Work alongside the design team to brainstorm concepts
10. Ensure legal compliance (e.g., copyright and data protection) and transformative learning solutions
1. Those who are from or open to relocate to Gurgaon and neighboring cities
Hands-on experience creating ad copies
Degree in marketing/English literature/communications/advertising
Excellent writing skills in English
Exceptional skills with the nuances of social media writing including the use of hashtags, emojis, and acronyms
Proficiency with Microsoft Office including Word, Excel, PowerPoint, Communicator, and Outlook
Good organizational and time-management skills
Ability to multi-task and follow deadlines
Willingness to grow in a fast-paced environment
Reliable team player with a sense of ownership
Understanding SEO concepts is a plus
Good communication skills
Humble and cooperative attitude
Annual CTC: ₹ 5,00,000 - 10,00,000 /year
Annual CTC breakup:
1. Fixed component: 90%
2. Variable component: 10%
Transformative Learning Solutions is a house of brands that has developed one of the largest, global, singularly Ayurveda-focused portals - theayurvedaexperience.com. The Ayurveda Experience is one of the largest and most recognized Ayurveda websites and houses of brands in North America. Advanced in 4 continents and has spread its wings in about 150 countries, with over 500,000 customers and thousands of 5-star reviews.
We are venture capital funded by Fireside Ventures, Kalpavriksh Fund (a Centrum Group Venture Capital Fund), Riverwalk, the Mariwala (Promoters of Marico) Family Office and several other Marquee angel investors have invested > USD 10 Million in the firm.
