1. Collaborate with Account Managers and Designers on client briefs to create compelling copy for marketing campaigns
2. Write copy for web advertising, social media, websites, and mobile applications
3. Create headlines, ads, slogans, catchphrases, and body copy for digital/print advertising and leaflets
4. Manage multiple client accounts, working on several campaigns at once, often under pressure and to tight deadlines
5. Familiarize yourself with clients' products and services, target audience, and competitors' activities
6. Present ideas for approval and development to creative director and clients
7. Write clear, persuasive, original copy through various iterations of the project
8. Proofread copy to check spelling and grammar
9. Amend, revise, or redevelop adverts or campaigns in response to feedback
10. Oversee campaigns through the production stage to completion
11. Liaise with production companies, photographers, typographers, and designers
12. Keep up to date with popular culture and trends
13. Monitor the effectiveness of marketing campaigns
Modifyed Digital is a digital marketing agency based in Noida. We focus on creating digital marketing strategies for brands, startups, and corporations. We have delivered great work to over 100 clients in the last few years and driven the maximum possible value for our clients. At the heart of all our solutions lies one thing only, i.e. 'great content.' We like to believe great content revolves around the 3 pillars of the digital medium: ideation, creation, and distribution. The content becomes great only when all three aspects are executed to perfection.
