1. Digital Strategy Development: Collaborate with the marketing team to create and execute comprehensive digital marketing plans that align with company goals and objectives.
2. Content Marketing: Create and manage high-quality, engaging content across various digital channels, including social media, blog, email, and website.
3. Search Engine Optimization (SEO): Optimize website content, structure, and performance to improve organic search rankings and increase website traffic.
4. Paid Advertising: Plan and execute paid advertising campaigns on platforms like Google Ads, Facebook Ads, and other relevant channels, including keyword research, ad copywriting, and budget management.
5. Social Media Management: Manage and grow our social media presence, including posting regular updates, engaging with followers, and analyzing social media performance.
6. Email Marketing: Develop and implement email marketing campaigns, including segmentation, content creation, and performance analysis.
7. Analytics and Reporting: Monitor and analyze digital marketing performance metrics, providing actionable insights and recommendations for optimization.
8. Competitor Analysis: Stay up-to-date with industry trends and competitor strategies to identify opportunities and threats.
9. Create/Conceptualize/Post on social media
10. Work on in-house photoshoots
