1. Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
2. Identify target audiences and devise digital campaigns that engage, inform and motivate
3. Manage multiple social media platforms, majorly Facebook, Instagram, LinkedIn, google ads and analytics, YouTube, Pinterest, and other online channels
4. Have a working knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Web Trends)
5. Design, build and maintain our social media presence
6. Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
7. Brainstorm new and creative growth strategies
8. Plan, execute, and measure experiments and conversion tests
9. Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
10. Evaluate emerging technologies
11. Provide thought leadership and perspective for adoption where appropriate
12. Work with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages
13. Research topic-wise content on the internet and produce unique, clear, well-structured, and original content without plagiarism
14. Develop content for blogs, articles, product descriptions, social media, and the company website
A platform for reaching out to teenagers and young adults with inspiring and powerful stories that lay the foundation of strong creative minds. UnboundScript was founded in 2020 and started as an online platform for connecting writers and readers across the globe. It has now grown into becoming a publishing platform for print books, audiobooks, and e-books. One of our aims is to introduce diverse global cultures and international literary works to teenagers and young adults to promote and bring quality literary works to our readers. We are still growing and in the process of refining our goals & objectives. We hope to ignite the social consciousness of young minds and empower them with skills that will give them the confidence to think beyond their limited social and cultural backgrounds.
