Digital Marketing Executive Job

Key responsibilities:

1. Plan, implement, and manage digital marketing campaigns across various platforms (e.g., Google Ads, Facebook, Instagram, LinkedIn, etc.)
2. Monitor and analyze the performance of campaigns to ensure maximum ROI and achieve marketing goals
3. Create and optimize landing pages for lead generation and conversion rate improvements
4. Develop engaging content for social media, email marketing, websites, blogs, and ads
5. Optimize content for SEO to improve website rankings and organic traffic
6. Analyze campaign performance using tools like Google Analytics, SEMrush, HubSpot, etc.
7. Track, measure, and report key performance indicators (KPIs) to management
8. Create and schedule posts, interact with followers, and engage in community-building activities
9. Design, test, and send email campaigns to target audiences
10. Keep up with the latest digital marketing trends, tools, and best practices
11. Proactively suggest new ideas or innovative tactics for digital marketing strategies

Qualifications:

1. Bachelor's degree in marketing, business, communications, or a related field
2. 1-2 years of experience in digital marketing (entry-level candidates with relevant skills are encouraged to apply)
3. Strong knowledge of digital marketing tools, techniques, and platforms (Google Ads, Facebook Ads, SEO, SEM, Google Analytics, etc.)
4. Proficiency in using content management systems (CMS), email marketing platforms, and social media tools
5. Solid understanding of SEO, SEM, and social media advertising strategies
6. Excellent written and verbal communication skills
7. Ability to work independently and as part of a team in a fast-paced environment
8. Detail-oriented with the ability to analyze and interpret marketing data

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