Digital Marketing Executive Job

Key responsibilities:

1. Develop and execute a social media strategy to increase Alps Insurance Broking's brand visibility and influence across platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube.
2. Build and maintain our social media presence, ensuring consistency in branding and messaging.
3. Collaborate with content writers and video editors to create engaging content that resonates with our audience and aligns with our brand's objectives.
4. Oversee the content calendar to ensure a continuous flow of relevant content across channels.
5. Analyze social media metrics to identify trends, adjust strategies accordingly,
and report on campaign effectiveness.
6. Identify collaboration opportunities with influencers and other brands to expand our reach.
7. Keep up-to-date with the latest social media trends, technologies, and best practices.
8. Manage and optimize the social media advertising budget based on the campaign performance.

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