Digital Marketing Executive Job

Key responsibilities:

1. Creating content, including text posts, videos and images for use on social media
2. Promoting products, services and content over social media, in a way that is consistent with our organization s brand and social media strategy
3. Scheduling social media posts using applications such as Airtable, Planable, CoSchedule, etc.
4. Developing new social media strategies and campaigns
5. Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising
6. Keeping track of data and analyzing the performance of social media campaigns
7. Collaborating with colleagues across marketing departments to ensure branding is consistent
8. Organizing and running marketing campaigns over social media platforms (such as Facebook, LinkedIn and Instagram)

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