Digital Marketing Executive Job

Key responsibilities:

1. Campaign Management: Design, implement, and manage digital marketing campaigns across multiple platforms, ensuring alignment with our business objectives.
2. Data Analysis: Monitor and analyze campaign performance using data analytics tools to optimize strategies and maximize ROI.
3. SEO and SEM: Execute search engine optimization and marketing activities, including keyword research, content optimization, and link-building to enhance organic search visibility and rankings.
4. Email Marketing: Develop and execute email marketing strategies, including newsletters, promotional campaigns, and automated sequences to nurture leads and increase engagement.
5. Social Media Management: Manage social media profiles, create engaging content, and implement strategies to increase followers and engagement.
6. Lead Generation: Implement targeted strategies for lead generation and conversion optimization to drive new student enrollments and partnerships.
7. Content Creation: Collaborate with the content team to create high-quality content for various digital platforms, including blogs, videos, and social media posts.
8. Performance Reporting: Regularly report on key performance metrics, providing insights and action plans to stakeholders to inform decision-making.

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