We are seeking a dynamic and motivated 'Digital Marketing Executive' to join our team in Mira Road, Mumbai. The ideal candidate will have 1 to 2 years of experience in digital marketing and a solid understanding of SEO, social media marketing, and lead generation.
Key Responsibilities:
1. SEO (Search Engine Optimization):
- Conduct keyword research and analysis to identify opportunities for website optimization.
- Develop and implement on-page and off-page SEO strategies to improve search engine rankings.
- Monitor and analyze website performance using tools such as Google Analytics, and make recommendations for improvement.
- Stay updated with the latest SEO trends and algorithm updates.
2. Social Media Marketing:
- Create, curate, and manage engaging content for social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
- Develop social media strategies to increase brand awareness, drive engagement, and generate leads.
- Monitor social media channels and respond to customer inquiries and comments.
- Analyze social media performance and adjust strategies based on metrics and feedback.
3. Lead generation:
- Design and implement lead generation campaigns through various channels (email marketing, social media, PPC, etc.).
- Develop and manage landing pages, lead capture forms, and lead nurturing workflows.
- Analyze lead generation performance and optimize strategies to improve conversion rates.
4. Reporting and analysis:
- Track, measure, and report on the performance of digital marketing campaigns.
- Provide insights and recommendations based on data analysis to improve campaign effectiveness.
Location: Mira Road, Mumbai
Skill(s) required
Digital AdvertisingDigital MarketingLead GenerationSearch Engine Marketing (SEM)Search Engine Optimization (SEO)Social Media Marketing
ASMACS Group, an ISO 9001-2008 accredited organization, came into existence in 1984. We are involved in various activities such as human resource outsourcing, support service, sub-contracting, IT, job portal, ship repairs, industrial catering, plant construction & commissioning, operation & maintenance, education, and skill development. Having started out of Mumbai, we have now grown to 10 cities in India and 10 countries worldwide such as Saudi Arabia, Kuwait, Qatar, UAE, Bahrain, Philippines, Korea, Bangladesh, Pakistan, Nepal, and Sri Lanka. ASMACS has been sourcing, skilling, and staffing at an average of 25000 people every year.
