Digital Marketing Executive Job

Key responsibilities:

1. Develop strong and innovative digital marketing strategies using SEO and PPC
2. Drive traffic to company pages and generate interest in company products and services
3. Create engaging written, graphic, and video content while staying up to date on the latest marketing technologies and social media
4. Content Creation: Assist in creating engaging and relevant content for social media platforms while ensuring that all content aligns with the company's branding and messaging guidelines
5. Social Media Management: Schedule and publish social media posts across various platforms, monitor and respond to comments and messages, and track engagement metrics to help refine social media strategy
6. Analytics and Reporting: Monitor and analyze campaign performance using social media analytics. Provide regular reports to the marketing team on key performance indicators (KPIs)
7. Competitor Analysis: Conduct regular competitor analysis to identify trends, opportunities, and areas for improvement within the industry
8. Collaboration: Work closely with other members of the marketing team, as well as cross-functional teams such as sales, product development, and customer support, to ensure the success of digital marketing initiatives
9. Continuous Learning: Stay up-to-date with the latest digital marketing trends, tools, and best practices through online research, attending webinars, and participating in industry events
10. Miscellaneous Tasks: Perform other digital marketing-related tasks as assigned by the marketing manager or team lead

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