Digital Marketing Executive Job

Key Responsibilities:

1. Plan and execute SEO, SEM, and PPC campaigns to enhance online visibility and drive targeted traffic.
2. Manage and optimize paid advertising campaigns, including Google Ads, Facebook Ads, and other digital platforms, ensuring maximum ROI.
3. Develop and implement data-driven social media marketing strategies to increase brand engagement and audience growth.
4. Create, curate, and manage high-quality content for blogs, websites, and social media to strengthen brand presence.
5. Monitor and analyze website traffic, lead conversions, and campaign performance using tools such as Google Analytics, Google Search Console, and Facebook Business Manager.
6. Conduct in-depth keyword research and implement both on-page and off-page SEO strategies to improve search rankings.
7. Oversee and optimize email marketing campaigns, analyzing key performance metrics to improve engagement and conversion rates.
8. Collaborate with designers and developers to enhance website performance, user experience, and landing page effectiveness.
9. Stay up-to-date with the latest digital marketing trends, emerging technologies, and best practices to drive continuous improvement.

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