Digital Marketing Manager Job

REPORTING TO: CEO / Marketing Manager

RESPONSIBILITIES:

Understand the Sales Strategy and Target Audience for the brand
Help in executing the Marketing Strategy, Marketing Mix, Budgets and Media Allocations for the company.
Weekly track analytics & report KPIs as defined by management & performance marketing agency.
Help in hosting events and coordinate with agencies for photography & content development.
Coordinate & update periodically fresh website merchandising, website artwork & social media handles.
Supervise all content and audit content as per brand guidelines.
Co-Briefing the external agency as to the brand, product, promotions from time to time
Monitor and reply to all communications to client queries online & over WhatsApp.
Developing the VM activity in line with the marketing calendar
To ensure systems and storage facilities in place for consistent supply of all material that falls under the purview of brand
Should be comfortable to travel in the city or even outside for work related projects
Should not at any time take with you any drawings, designs, models or record in any form out of the retail premises for usage other than those authorized by the company.
To maintain business secrecy and not disclose / divulge / publish, during tenure of your employment or subsequently, any confidential and secret information concerning the business or finance of the Company.


AUTHORITIES:

Will oversee all expenses for Advertising, PR, Social Media, VM, Customer Service, In-store elements

MUST HAVES:

Must have good communication skills, multitasking abilities and an aptitude to understand & learn all things related to branding & marketing applications.

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