1. Carrying out keyword research using software, such as AHREFs to optimize web content
2. Monitoring and reporting on search trends and SEO performance
3. Analyzing websites and social media pages to make recommendations for improvement
4. Performing competitor analysis to identify content gaps and areas for improvement in website design
5. Implementing link-building & outreach strategies
6. Providing keyword insights and SEO advice for content & brand marketing teams
7. Working on technical SEO & owning the website health score
Skill(s) required
Digital MarketingSearch Engine Marketing (SEM)Search Engine Optimization (SEO)
Prior experience or knowledge of digital marketing
Knowledge of Google Analytics, Google Search Console, AHREFs/ SEMrush, or similar tools
Educational background in business, marketing, finance, economics, or mathematics
Up to 2 years of work experience and open to freshers
Excellent critical thinking skills - effectively weigh the strengths and weaknesses of different solutions and approaches
Excellent judgment and decision making skills - effectively weigh the relative cost/benefit of actions
Excellent communicator - able to explain complicated information effectively and patiently
Excel skills – familiarity with Pivot tables and Vlookup is a must
Salary
Duration: 3 months
Salary during probation: ₹45,000 - 70,000 /month
After probation:
Annual CTC: ₹ 6,00,000 - 9,00,000 /year
Annual CTC breakup:
1. Fixed component: 80%
2. Variable component: 20%
Perks
Informal dress code 5 days a week Health Insurance
Additional information
Demand generation is an integral part of Wingman's marketing strategy. Given the highly competitive SaaS business, digital marketing has a huge impact on the top line of our company.
Wingman is on a mission to make sales conversations better for sales and revenue teams everywhere. We use the power of AI to analyze sales calls and emails, identify trends and give insights that help companies understand the voice of customers at scale, improve their sales processes, and provide personalized, data-backed, and real-time sales coaching. Our customers are mostly sales teams of tech companies based in the US. Wingman was founded in 2018 by Shruti, Murali, and Srikar who have 10+ years of experience each in the tech and business worlds. We are part of the prestigious YCombinator accelerator in Silicon Valley (S19) and have since raised $2.3M in the capital.
Wingman is an AI-enabled tool for sales reps that gives them the right information at the right time while they are on a call. When they hear an objection or need some information, Wingman automatically gives it to them based on the conversation. Wingman integrates with dialers (e.g., Outreach, Aircall, Hubspot, RingCentral), video conferencing tools (e.g., Zoom, Google Meets, GoToMeeting), and CRMs (e.g., SalesForce, PipeDrive, Hubspot) to bring all the intelligence together.
It also helps reps take better notes and summarize calls by allowing them to bookmark key moments during the call, in real-time. The call recordings, transcript, and analysis are also available in a dashboard for reviewing calls and coaching sales reps. Wingman helps ramp up new sales reps much faster and converts more demos to deals by enabling every sales rep to talk like an expert!
