Digital Marketing Specialist Job

Key responsibilities:

1. Create and manage digital marketing campaigns on social media, email, SEO/SEM, and display advertising to achieve business goals
2. Prepare accurate reports on campaign performance and effectiveness
3. Evaluate important parameters that affect our website traffic, service quotas, and target audience
4. Measure and analyze campaign performance metrics, report the performance of all digital marketing campaigns, and website analytics, and assess against goals (ROI and KPIs) to identify areas for improvement and optimization
5. Brainstorm new and creative growth strategies and understand the emerging technologies to optimize performance
6. Utilize excellent analytical skills to analyze the end-to-end customer experience across numerous channels and customer touchpoints
7. Collaborate with cross-functional teams to provide them with the required support
8. Ensure that our brand message is strong and consistent across all platforms and marketing initiatives (such as events, email campaigns, websites, and promotional materials)
9. Optimize content for targeted keywords, user engagement, and readability while adhering to SEO guidelines and best practices
10. Generate regular SEO performance reports, analyze trends, identify insights, and make data-driven recommendations for optimization strategies

Additional information: Probation period: 3 months

Perks:

1. Work Mode: Hybrid (5 days a week); 9:30 am-6:30 pm
2. Health insurance
3. Paid time off and Festive holidays
4. Professional development opportunities
5. Collaborative and supportive work environment

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