Digital Marketing Specialist Job

About Alpheric:
Alpheric is a leading digital marketing and technology solutions provider specializing in consulting, building, designing, hosting, and marketing services. We focus on lead generation, SEO, creative storytelling, content marketing, social media
management, and brand development, fostering creativity and innovation to drive
business growth.

Role Overview:
We are looking for a Digital Marketing Specialist to create engaging content, develop brand stories, execute SEO strategies, and collaborate with Subject Matter Experts (SMEs). The role demands creativity, analytical thinking, and digital marketing expertise to boost brand visibility and lead generation.

Key Responsibilities:

a. Content Creation & Storytelling:
1. Produce SEO-optimized content for blogs, social media, websites, and email campaigns.
2. Craft compelling brand narratives to strengthen brand identity and audience engagement.

b. SEO Management:
1. Conduct keyword research and implement on-page/off-page SEO strategies.
3. Monitor website performance and analyze SEO metrics for continuous improvement.

c. SME Collaboration:
1. Work with SMEs to create accurate, industry-relevant content.
2. Ensure content aligns with market trends and business goals.

d. Digital Campaigns:
1. Plan and execute digital marketing campaigns across platforms.
2. Use analytics tools to track performance and optimize campaigns.

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