Digital Marketing Specialist Job

Key responsibilities:

1. Design and execute comprehensive digital marketing strategies to enhance brand visibility, generate leads, and increase website traffic.
2. Produce high-quality content for our website, blog, social media channels, and email campaigns to attract and engage potential clients.
3. Manage and optimize search engine marketing (SEM) and search engine optimization (SEO) efforts to improve our online ranking and drive qualified traffic.
4. Oversee and grow our social media presence on platforms such as Facebook, Instagram, LinkedIn, and Twitter, engaging with our audience and promoting our services.
5. Track and analyze digital marketing metrics using tools like Google Analytics, and provide actionable insights and recommendations for improvement.
6. Develop and manage digital ad campaigns, including Google Ads and social media ads, to drive conversions and achieve marketing objectives.
7. Stay updated with the latest digital marketing trends and real estate market developments to inform strategy and campaign decisions.
8. Work closely with our sales and real estate teams to ensure marketing strategies align with overall business goals.

3