We are looking for an experienced and creative 'Digital Marketing Specialist' to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. You will be responsible for increasing brand awareness, driving traffic, and generating leads through various online platforms, as well as analyzing campaign performance and optimizing strategies for better results.
Key Responsibilities:
1. Plan, execute, and manage digital marketing campaigns, including SEO/SEM, email marketing, social media, display advertising, and content marketing.
2. Develop and manage content for the company's website, blogs, social media accounts, and other digital platforms to drive engagement and conversions.
3. Optimize the company's online presence, including on-page and off-page SEO to improve website rankings.
4. Conduct keyword research, monitor website performance, and use tools like Google Analytics to track and report on campaign performance.
5. Analyze and interpret data to measure the effectiveness of marketing efforts and recommend changes to improve performance.
6. Collaborate with the sales team to create and execute targeted marketing campaigns that drive leads and sales.
7. Manage pay-per-click (PPC) campaigns, including setting up ad campaigns, tracking ROI, and ensuring optimal budget allocation.
8. Stay updated with the latest trends and best practices in digital marketing, SEO, SEM, and social media.
9. Monitor competitor activity and adjust strategies accordingly.
10. Manage relationships with external agencies and vendors to ensure quality and timeliness of deliverables.
Welcome to RJ Global Solutions - Your gateway to digital excellence!
At RJ Global Solutions, we're not just another IT or software company - we're pioneers of innovation, architects of brand success stories, champions of connectivity, and leaders for true learning. With an unwavering commitment to leveraging cutting-edge technologies and strategic marketing prowess, we empower brands to stand out in a crowded digital arena.
Our end-to-end digital services cover everything from crafting compelling web presences maintaining small to larger applications executing targeted marketing campaigns and managing social media ecosystems. We don't just meet industry standards - we set them, ensuring seamless integration across all digital platforms.
