The 'Performance Marketing Expert' will be responsible for developing, implementing, and optimizing performance marketing campaigns across various digital channels. The ideal candidate will have a deep understanding of advertising on platforms such as Facebook, Instagram, Snapchat, TikTok, Google, and YouTube, with experience in both the Indian and US markets.
Key responsibilities:
1. Develop, implement, and manage performance marketing campaigns across multiple platforms including Facebook Ads, Instagram Ads, Snapchat Ads, TikTok Ads, Google Ads, and YouTube Ads.
2. Conduct market research to identify trends and insights, and optimize campaign performance accordingly.
3. Monitor and analyze campaign performance data, providing actionable insights and recommendations for improvement.
4. Manage budgets and allocate resources effectively to maximize ROI.
5. Collaborate with creative and product teams to develop engaging and effective ad creatives.
6. Perform A/B testing to continuously improve ad performance and conversion rates.
7. Stay updated with the latest industry trends, platform updates, and best practices in digital marketing.
8. Develop and present regular reports on campaign performance to stakeholders.
Skill(s) required
Data AnalyticsEffective CommunicationFacebook AdsGoogle AdWordsInstagram MarketingResearch and Analytics
Set up in 2016, Moretasks had 10 employees, and now we are a family of above 200. Inspired by the Dutch work culture, we believe in a flat organizational structure with no cabins, no cubicles, and no hierarchical discrimination. We work, play, and party together. While a lot of Indian companies boast of having an open-door policy, most fail to practice it in essence. With a consistent focus on quality, we offer more tasks at less cost. We carry out manual and operational tasks that are critical to our client's business needs - when they need it and the way they need it.
