Email Marketing Specialist Job

We are seeking an 'Email Marketing Specialist' to develop and optimize email campaigns that drive engagement and conversions. You will manage automation, segmentation, content creation, and performance tracking while ensuring compliance with email marketing regulations.

Key Responsibilities:

1. Plan, execute, and optimize email campaigns using platforms like Mailchimp, HubSpot, or Klaviyo.
2. Write compelling subject lines, email copy, and CTAs tailored to audience segments.
3. Conduct A/B testing and analyze performance metrics (open rates, CTR, conversions).
4. Implement automation workflows and ensure email deliverability best practices.
5. Maintain list hygiene and ensure GDPR/CAN-SPAM compliance.

Requirements:

1. 1-2+ years of experience in email marketing.
2. Proficiency in email platforms and basic HTML/CSS for template modifications.
3. Strong analytical and copywriting skills.
4. Experience with automation, segmentation, and CRM integrations preferred.

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