Anuprerna is looking for a manager of design & branding to lead the conceptualization and planning of marketing for their newly launched e-commerce brand. The successful candidate will understand the market of fabrics, apparel, homewares, and trends in terms of designs and will be responsible for managing our products & brand presence online using content, photography, and video in all online marketing platforms.
Key responsibilities:
1. Conceptualizing and planning marketing of our newly launched e-commerce brand
2. Designing, building, and maintaining our social media presence
3. Building a brand presence online using content, photography, and video on all online marketing platforms
4. Managing the design process as per the buyer s requirements and working with the production team for execution
5. Managing the design process as per the buyer's requirements and working with the production team for execution
Annual CTC: ₹ 2,50,000 - 3,00,000 /year
Annual CTC breakup:
1. Fixed component: 90%
2. Variable component: 10%
With a work relation of up to 30+ years, we're involved in working closely with 300+ weavers in rural Bengal, India to produce ethical, sustainable, and beautiful handwoven textiles using indigenous weaves & techniques of Bengal. Our core competency is building long-term relations with artisans for continuous & consistent innovations on East India's traditional crafts to create beautiful textiles. We strive to create recognition for East India's textiles to bestow value onto the ordinary lives of the artisans with extraordinary skills. Once the value is recognized globally, it should translate into higher wages for weavers and inspire millions of rural-based livelihood.
