PlayerzPot, India ka Naya Maidan, is a reliable and secure platform that blends the excitement and thrill of real-world games with the accessibility and ease of online gaming. With more than 1 crore users, we are one of the fastest-growing fantasy sports, casual gaming, and card gaming arenas in the world. Established in 2015, PlayerzPot has come a long way and has managed to cement itself as one of the industry leaders in this field.
What we are looking for:
We're seeking a Campaign Management Assistant with a focus on retention strategies to support our marketing team. This role involves assisting in the development and execution of marketing campaigns aimed at retaining customers and driving engagement. We're looking for someone who is eager to learn about campaign management and retention strategies while contributing to the success of our marketing initiatives
Key Responsibilities:
1. Assist in running and developing campaign and retention strategies in alignment with business goals to enhance customer acquisition, retention, and engagement.
2. Collaborate with cross-functional teams to establish campaign objectives, target audiences, messaging, and creative content.
3. Learn to utilize marketing automation tools such as CleverTap to orchestrate and implement multi-channel campaigns, including email, push notifications, SMS, and in-app messages.
4. Support in monitoring the performance metrics of campaigns and retention efforts, analyzing data to derive actionable insights for optimization.
5. Assist in conducting A/B testing and continuous iterations to refine campaign strategies and improve performance over time.
6. Stay updated on industry trends, emerging technologies, and best practices in campaign management and retention strategies to contribute to innovation and competitiveness.
1. Those who are from or open to relocate to Navi Mumbai and neighboring cities
Qualifications/Skills:
1. Bachelor's degree in Business Administration, Marketing, or related field preferred.
2. 1 to 3 years of experience in campaign management.
3. Strong communication skills, both verbal and written.
4. Excellent interpersonal skills with the ability to build rapport and relationships.
5. Developing an analytical mindset with the ability to interpret data and draw insights.
6. Customer-focused with a passion for delivering exceptional service.
7. Detail-oriented with strong organizational skills.
8. Ability to work effectively in a team environment and collaborate with colleagues.
9. Proficiency in Microsoft Office Suite.
10. Familiarity with CRM software is a plus.
11. Experience with CleverTap would be preferred but not required.
Annual CTC: ₹ 2,50,000 - 3,00,000 /year
PlayerzPot basically deals with fantasy gaming which allows user to use their sports knowledge to win real cash. Also PlayerzPot runs social campaigns on Twitter, Facebook, Instagram and YouTube.
