Digital Marketing Executive Fresher Job

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Actively hiring
Digital Marketing Executive


Start date
Starts Immediately
₹ 2,50,000 ₹ 2,50,000 /year
0-2 years
0-2 years experience
Apply By
30 Apr' 24
Posted 3 weeks ago
Fresher Job

About the job

We are seeking a skilled Google Ads specialist to join our dynamic digital marketing team. The ideal candidate will have a deep understanding of Google Ads (formerly Google AdWords) and a proven track record of driving successful campaigns to achieve business objectives. This role requires a strategic thinker with strong analytical skills and a passion for leveraging data-driven insights to optimize campaign performance and maximize ROI.

Key responsibilities:

1. Develop and implement comprehensive Google Ads strategies to drive targeted traffic, leads, and conversions across various Google platforms, including search, display, video, and shopping
2. Conduct keyword research and analysis to identify relevant search terms and phrases, and create optimized ad campaigns and ad groups based on keyword themes
3. Create, manage, and optimize Google Ads campaigns, including campaign setup, ad copywriting, bidding strategies, targeting options, and budget allocation
4. Utilize advanced targeting and audience segmentation techniques to reach the right audience segments effectively, including remarketing, custom audiences, and demographic targeting
5. Monitor campaign performance closely, analyze key metrics and KPIs, and provide actionable insights and recommendations for optimization
6. Conduct A/B testing and experiments to optimize ad performance, including ad copy, ad extensions, landing pages, and targeting parameters
7. Stay informed about industry trends, Google Ads updates, and best practices in digital advertising, and incorporate innovative strategies to drive continuous improvement and stay ahead of the competition
8. Collaborate closely with cross-functional teams, including marketing, sales, and product development, to align Google Ads efforts with overall business objectives and initiatives
9. Maintain compliance with Google Ads policies and guidelines, ensuring that all campaigns adhere to ethical standards and regulatory requirements
10. Stay up-to-date with Google Ads certifications and training opportunities to enhance skills and knowledge in digital advertising

Skill(s) required

Data Analysis Google AdWords Google Analytics Search Engine Optimization (SEO)
Earn certifications in these skills

Other requirements

1. Bachelor's degree in Marketing, Advertising, Communications, or a related field

2. Proven experience in digital marketing, with a focus on Google Ads, preferably in a B2B or e-commerce environment

3. Expertise in Google Ads platform, including Google Ads Editor, Google Analytics, Keyword Planner, and other relevant tools

4. Strong analytical skills with the ability to interpret data, derive actionable insights, and optimize campaign performance accordingly

5. Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and external partners

6. Detail-oriented with a creative mindset and a passion for innovation and continuous improvement

7. Google Ads certifications (e.g., Google Ads Search Certification, Google Ads Display Certification) are a plus

8. Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously


Annual CTC: ₹ 2,50,000 /year


Informal dress code Free snacks & beverages

Number of openings


About Rudralife

Rudralife, established in 2001, is a pioneering organization engaged in promoting and creating awareness amongst the masses. Rudralife is the most talked-about organization in print and electronic media. Apart from being the world's leading organization and an authority on Rudraksha, Rudralife also has four registered trade-marked products to its credit. It provides genuine and high-quality Rudraksha beads which have been tested in and certified by an ISO 9001: 2015 accredited laboratory. It is the only organization that is regularly involved in scientific research on this age-old spiritual healing bead. It adopts an expert strategy of recommending Rudraksha to wear, which has resulted in innumerable testimonials to date. Rudrakshas recommended by Rudralife are being worn by eminent professionals, businessmen, industrialists, sportspersons, actors, politicians, and spiritual personalities with excellent results.
Activity on Internshala
Hiring since September 2019
55 opportunities posted
8 candidates hired
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