Digital Marketing Executive Fresher Job

Role: Marketing Executive
Experience: Fresher
Location: Visakhapatnam

Key Responsibilities:

a. Marketing Strategy & Execution:
1. Develop and execute innovative marketing campaigns aligned with client business goals.
2. Collaborate with product, sales, and business teams to position the client as a leader in the logistics technology market.

b. Content Creation & Management:
1. Create compelling marketing collateral, including blogs, case studies, brochures, email campaigns, and social media posts.
2. Develop targeted messaging for customer personas across different platforms.

c. Brand Building & Online Presence:
1. Manage and enhance client's online presence through SEO, paid advertising, and website optimization.
2. Execute social media strategies to boost engagement and audience growth.

d. Event Marketing:
1. Represent clients at industry events, such as trade shows and summits, to promote our products and services.
2. Develop pre- and post-event marketing strategies, including outreach campaigns and follow-ups.

e. Data-Driven Decision Making:
1. Analyze campaign performance, generate insights, and optimize marketing initiatives for maximum ROI.
2. Utilize analytics tools (e.g., Google Analytics, HubSpot, or others) to monitor website traffic and conversions.

f. Collaborations & Partnerships:
1. Work with external partners, such as creative agencies and media outlets, to amplify the client's reach.
2. Identify and foster strategic partnerships to enhance brand visibility

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