Digital Marketing Specialist Fresher Job

Key responsibilities:

Digital/Social Media Marketing:
1. Content Creation: Assist in creating engaging content for various social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) using AI tools
2. Scheduling Posts: Assist to schedule and publish posts using the social media management tools
3. Engagement: Engage with followers by responding to comments and messages and monitor social media accounts
4. Analytics: Track and analyze the performance of social media posts using analytics tools and provide insights for improvement
5. AI Tools: Utilize AI-powered tools for social media scheduling, content suggestions, and performance analysis
Search Engine Optimization (SEO):
1. Keyword Research: Conduct keyword research to identify relevant keywords for website content and blog posts
2. On-Page SEO: Assist in optimizing web pages with appropriate meta tags, titles, and descriptions
3. Content Optimization: Help in optimizing existing content to improve search engine rankings
4. Backlinking: Support in identifying opportunities for backlinking and assist in executing link-building strategies
5. AI Tools: Employ AI-based SEO tools for keyword analysis, content optimization, and trend prediction
Content Creation:
1. Blog Writing: Assist in writing and editing blog posts on topics relevant to our industry
2. Content Calendar: Help in maintaining and following a content calendar to ensure consistent publishing
3. Research: Conduct research on industry-related topics to produce informative and engaging content
4. Graphics and Multimedia: Collaborate with the design team to create visuals, infographics, and videos for content pieces
5. AI Assistance: Use AI tools for content generation, proofreading, and enhancing writing quality

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