As a Digital Marketing Specialist at Back In Time, you will play a crucial role in creating and implementing digital marketing strategies to drive brand awareness and increase online presence. You will utilize your expertise in Adobe Photoshop, Adobe Illustrator, Canva, Facebook Marketing, Social Media Marketing, Search Engine Optimization (SEO), Email Marketing, Instagram Marketing, and Search Engine Marketing (SEM) to help us reach our target audience and achieve our business objectives.
Key Responsibilities:
1. Develop and execute comprehensive digital marketing campaigns across various platforms.
2. Create engaging and visually appealing content for social media channels, websites, and email campaigns.
3. Monitor and analyze the performance of digital marketing efforts using analytics tools.
4. Optimize website content and structure for improved search engine rankings.
5. Manage and grow social media accounts, engaging with followers and increasing brand loyalty.
6. Design and implement email marketing campaigns to nurture leads and drive conversions.
7. Manage paid advertising campaigns on Facebook and Google to drive traffic and generate leads.
If you are a creative and analytical individual with a passion for digital marketing, we want you to join our team and help us take our brand to the next level!
Annual CTC: ₹ 2,00,000 - 2,50,000 /year
Back in Time as the name suggests takes you back to the old vintage era of the 1970s when power dressing came into existence. We were intrigued by the cuts and bold features the outfits presented. We saw a need in the market for women's workwear and decided to fill it. We noticed that there are very few western wear designers in the city, especially those who focus on fashion classics and power dressing. This is when we realized that merging these ideas would result in something fresh and unique for the market.
