The SEO Executive is responsible for implementing SEO strategies to improve website visibility and performance in search engines. This includes keyword research, on-page optimization, content creation, link building, and data analysis.
Key responsibilities:
1. Keyword research:
Conduct thorough keyword research to identify target keywords and phrases.
Analyze keyword competitiveness and search volume.
2. On-page optimization:
- Optimize website content, meta titles, meta descriptions, and headers for search engines.
- Implement best practices for on-page SEO to enhance website performance.
3. Content creation:
- Develop high-quality, SEO-friendly content for the website.
- Collaborate with content creators to ensure content meets SEO guidelines.
- Stay updated on industry trends to incorporate relevant keywords and topics.
4. Link building:
- Execute link-building strategies to acquire high-quality backlinks.
Identify and reach out to potential link-building opportunities.
Monitor and manage backlink profiles to ensure quality and relevance.
5. Technical SEO:
Identify and address technical issues affecting website performance in search engines.
Collaborate with web developers to implement technical SEO recommendations.
Ensure the website is mobile-friendly and optimized for speed.
6. Analytics and reporting:
Use tools like Google Analytics and SEO software to analyze website performance.
Generate regular reports on key SEO metrics and provide insights.
Monitor and report on the effectiveness of SEO campaigns.
7. Competitor analysis:
Conduct competitor analysis to identify opportunities and trends.
Stay informed about changes in search engine algorithms and adjust strategies accordingly.
8. Collaboration:
Work closely with content creators, web developers, and marketing teams.
Provide SEO insights and recommendations for the overall digital marketing strategy.
1. Those who are from or open to relocate to Mumbai and neighboring cities
Annual CTC: ₹ 2,00,000 /year
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