I. SEO:
1. Keyword research: Conduct keyword research to identify the most relevant keywords that align with the business objectives.
2. On-page optimization: Optimize website content, meta tags, meta descriptions, URLs, and other elements to improve organic search visibility.
3. Ensure website structure and navigation are optimized for both users and search engines.
4. Implement internal linking strategies to enhance the authority of key pages.
II. Off-page optimization:
1. Develop and implement link-building campaigns to increase the number of inbound links to the website.
2. Engage in outreach activities such as guest blogging, influencer marketing, and social media to build links and drive referral traffic.
III. Technical SEO:
1. Perform technical audits to identify and fix crawl errors, broken links, and other technical issues affecting SEO performance.
IV. Monitoring and reporting:
1. Monitor and analyze website performance metrics using SEO tools such as Google Analytics, Search Console, SEMrush, Moz, etc.
2. Prepare and present regular performance reports, highlighting key
metrics, trends, and actionable insights.
Droom is a pure tech and product company disrupting 140-year-old automobile retailing with its proprietary technology platform, data science, and ecosystem of products for end-to-end services for automobile e-commerce. We operate like a true Silicon Valley tech startup. We are a merit-based organization with no politics, no hierarchies, no discrimination, and an open-door policy.
Droom was founded by Sandeep Aggarwal, who founded two unicorn back-to-back companies, ShopClues in 2010 & Droom in 2014, after a rich experience as an internet equity research analyst in Silicon Valley and working with Schwab.com and Microsoft at their headquarters in the USA.