1. Dealer Marketing (Position Count 01)
- Content Creation and Editing: Develop and refine marketing content for various channels, including email campaigns, dealer communications, presentations, and engagement activities
- GTM Support: Collaborate with the marketing team to create and execute effective Go-To-Market strategies targeted at our dealer network
- Dealer Communication: Craft engaging and informative communications to keep dealers updated on new products, services, promotions, and company news
- Marketing Collateral Development: Work closely with the design team to develop visually appealing and impactful marketing materials for dealers, ensuring alignment with brand guidelines
- Dealer Engagement (Visits & Support) Activities: Plan and execute creative engagement activities to strengthen relationships with dealers and encourage their participation in Droom's initiatives by liaising with cross-functional teams, including design, sales, and product, to ensure seamless execution of dealer marketing initiatives
2. Enterprise Marketing- (Position Count- 02)
- Content Creation and Editing: Develop and refine marketing content for various channels, including email campaigns, website copy, brochures, presentations, and social media posts
- GTM Support: Collaborate with the marketing team to create and execute effective Go-To-Market strategies for new products and services
- Email Marketing: Assist in the planning, execution, and analysis of email marketing campaigns, ensuring content is engaging and optimized for conversions
- Marketing Collateral Development: Work closely with the design team to develop visually appealing and impactful marketing collateral that aligns with brand guidelines
3. Product Marketing- (Position Count- 01 )
- Market Research and Analysis: Conduct thorough market research to understand customer needs, competitive landscape, and industry trends
- Product Positioning and Messaging: Develop clear and compelling product positioning and messaging that resonate with target audiences
4. Marketing Campaign Development: Plan and execute integrated marketing campaigns across various channels, including email, social media, content marketing, and paid advertising
5. Marketing Collateral Creation: Develop persuasive marketing materials, such as product brochures, website copy, sales presentations, and case studies
Skill(s) required
Content MarketingData AnalyticsMarketingSocial Media Marketing
Droom is a pure tech and product company disrupting 140-year-old automobile retailing with its proprietary technology platform, data science, and ecosystem of products for end-to-end services for automobile e-commerce. We operate like a true Silicon Valley tech startup. We are a merit-based organization with no politics, no hierarchies, no discrimination, and an open-door policy.
Droom was founded by Sandeep Aggarwal, who founded two unicorn back-to-back companies, ShopClues in 2010 & Droom in 2014, after a rich experience as an internet equity research analyst in Silicon Valley and working with Schwab.com and Microsoft at their headquarters in the USA.
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