1. Content creation for social media: Plan, conceptualize, and create engaging content for various social media platforms such as Facebook, Instagram, and possibly Google
2. Use photography, videography, or graphic design skills to produce high-quality content that aligns with the brand's messaging and objectives
3. Ensure content is diverse, relevant, and resonates with the target audience
4. Collaborate with team members to brainstorm ideas and develop content strategies
5. Ad Management: Manage Facebook, Google, and Instagram ads to promote the brand or company
6. Monitor ad performance metrics such as click-through rates, conversions, and return on ad spend (ROAS)
7. Optimize ad campaigns based on data analysis and insights to improve performance and achieve desired results
8. Stay updated with the latest trends and best practices in social media advertising to maximize effectiveness
9. Creative Design: Develop eye-catching and visually appealing creatives for social media posts, ads, and other promotional materials
10. Use graphic design tools such as Canva to design graphics, images, and visuals
11. Ensure creatives are on-brand and consistent with the overall aesthetic and messaging
12. Collaborate with the marketing team to understand campaign objectives and create visuals that effectively communicate key messages