AyurCentral is seeking a creative and talented content creator to join our marketing team. If you have a passion for storytelling and a flair for creating engaging content, we invite you to apply for this exciting opportunity.
Key responsibilities:
1. Content creation: Develop high-quality, engaging content for various platforms, including website, blog, social media, and email newsletters. Create a wide range of content types, including articles, blog posts, infographics, videos, and more
2. Content strategy: Collaborate with the marketing team to develop content strategies that align with brand objectives and target audience preferences. Research industry trends and competitor content to identify content opportunities
3. SEO optimization: Optimize content for search engines to improve organic visibility and drive traffic to the website. Conduct keyword research and integrate relevant keywords into content
4. Content calendar management: Develop and maintain a content calendar to ensure a consistent publishing schedule. Coordinate with stakeholders to plan and schedule content releases
5. Content promotion: Promote content across various channels to increase reach and engagement. Monitor content performance and adjust strategies as needed to improve results
6. Content analysis and reporting: Track content performance metrics, such as traffic, engagement, and conversion rates. Analyze data to gain insights into content effectiveness and make data-driven decisions
Requirements:
1. Bachelor's degree in Marketing, Communications, Journalism, or related field
2. Proven experience as a content creator or similar role
3. Excellent writing and editing skills, with a keen eye for detail
4. Strong understanding of content marketing principles and best practices
5. Knowledge of SEO principles and experience with SEO tools
6. Proficiency in content creation tools and platforms
7. Creative thinker with the ability to generate innovative ideas
8. Ability to work independently and collaboratively in a fast-paced environment
Why join us:
1. Opportunity to work with a dynamic and innovative marketing team in the healthcare industry
2. Competitive salary and benefits package
3. Creative freedom to develop engaging content and make a real impact
4. Exciting career growth opportunities within the company
AyurCentral is one of the leading ayurvedic brands in India. With over 80+ outlets, 300+ brands, 11000+ products, and 250+ expert ayurvedic doctors, AyurCentral provides end-to-end ayurvedic care for patients including consultation on both online and in-clinic platforms, ayurvedic pharmacy & e-commerce.
