Google Ads Executive Job

Wildship Enterprises is a thriving Indian e-commerce business. We are seeking a talented and motivated Google Ads Manager to join our dynamic team of content creators and marketers. If you have a passion for digital marketing, a knack for data analysis, and experience in managing successful Google Ads campaigns, we want to hear from you!

A proven work experience of 1-2 years is required for this role

Key responsibilities:

1. Conduct extensive keyword research to identify high-converting and cost-effective keywords for various products.
2. Continuously optimize and expand keyword lists based on search trends, seasonality, and competitor analysis.
3. Monitor and adjust keyword bids to meet specific KPIs like target ROAS & CPA
Create and test compelling ad copy variations and ad extensions to improve ad relevance and click-through rates.
4. Analyze ad performance data to identify top-performing ad creatives and messaging.
5. Implement A/B testing strategies to refine ad content and maximize Quality Score, ultimately reducing the cost per click (CPC) and improving ad positioning.
6. Utilize Google Analytics and other tools to track and report on campaign performance.

Requirements:

1. Proven experience (1-2 years) managing Google Ads campaigns.
2. Proficiency in Google Ads, including setting up and optimizing campaigns.
3. Strong analytical skills and the ability to interpret data to make informed decisions.
4. Excellent communication and teamwork skills.
5. Self-motivated and able to work independently.
6. Detail-oriented with a focus on achieving results.
7. Google Ads certification is preferred.

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