Mark Web Solutions is a digital agency based in Borivali, Mumbai, specializing in delivering innovative and results-driven digital marketing solutions. Established in 2007, our dedicated team has been at the forefront of helping businesses achieve their online objectives through cutting-edge strategies and creative campaigns. We pride ourselves on fostering a collaborative and dynamic work environment, providing our team members with opportunities for growth and skill development. As we continue to expand, we are seeking a passionate and driven search engine marketing (SEM) specialist to join our team.
Key responsibilities:
1. Campaign strategy and planning: Develop comprehensive online advertising strategies aligned with client objectives. Plan and execute campaigns across Google Ads, Meta Ads, and native advertising platforms
2. Ad creation and copywriting: Create a landing page strategy for lead ads. Create compelling and visually appealing ad copies for different platforms. Collaborate with the creative team to develop engaging visuals and ad creatives
3. Platform management: Utilize your expertise in managing campaigns on Google Ads, Meta Ads Manager, and native advertising platforms, and remarketing ads. Stay updated on platform changes, updates, and new features
4. Budget management and optimization: Manage advertising budgets effectively to maximize ROI. Utilize data-driven insights to optimize campaigns for better performance.
5. Performance analysis and reporting: Monitor and analyze campaign performance using analytics tools. Generate regular reports, providing insights and recommendations for improvement
6. Audience targeting and segmentation: Conduct thorough audience research to identify and target the most relevant audience segments. Implement effective audience segmentation strategies for personalized targeting
7. A/B testing and continuous optimization: Implement A/B testing for ad copies, visuals, and targeting parameters. Continuously optimize campaigns to improve key performance indicators
8. Work on client meetings and performance reports
Mark Web Solutions is a digital marketing agency. Our services include web development, social media management, mobile app development, and CMS development. We are a team of marketers, developers, designers, writers, and thinkers who are on a common mission to transform businesses into a brand.