1. Build and execute social media strategy through competitive research, platform, determination, benchmarking, messaging, and audience identification
2. Generate, edit, publish, and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action
3. Set up and optimize company pages within each platform to increase the visibility of the company s social content
4. Moderate all user-generated content in line with the moderation policy for each community
5. Create editorial calendars and syndication schedules
6. Improve continuously by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
7. Collaborate with other departments (customer relations, sales, etc.) to identify key players and coordinate actions
Skills & Requirements:
1. Proven working experience in social media marketing or as a digital media specialist
2. Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills
3. Demonstrable social networking experience and social analytics tools knowledge
4. Adequate knowledge of web design, web development, CRO, and SEO
5. Knowledge of online marketing and a good understanding of major marketing channels
6. Positive attitude, detail, and customer-oriented with good multitasking and organizational ability
7. BS in communications, marketing, business, new media or public relations
We are a one-stop solution for all your jewelry needs. Eroute Lifestyle Private Limited is a parent company which has a "Tvisii" as an e-commerce marketplace that deals in jewelry "D2C" retail sales strategy with about 15 inhouse brands listed on it.