1. Manage Bodh Gaya Marathon's promotion and marketing
2. Understand the marathon events and expand BGM globally
3. Develop and implement comprehensive social media strategies to promote the Bodh Gaya Marathon to national and international runners and clients
4. Manage and oversee all social media platforms, including Facebook, Instagram, Twitter, and LinkedIn, to drive engagement and participation in the marathon
5. Create compelling content, including videos, graphics, and written posts, to showcase the unique experience and benefits of participating in the Bodh Gaya Marathon
6. Utilize AI technologies like ChatGPT to enhance social media interactions and customer engagement
7. Conduct market research and monitor industry trends to identify opportunities for growth and innovation in promoting the Bodh Gaya Marathon
8. Collaborate with internal teams and external partners to ensure alignment and consistency in messaging and branding across all marketing channels
9. Schedule and publish daily posts on social media pages, ensuring consistency and relevance
10. Engage with followers, respond to comments and messages, and foster positive relationships with our online community
11. Represent the company in client meetings, presentations, and pitches related to the Bodh Gaya Marathon initiative
Skill(s) required
CanvaContent WritingMS-ExcelResearch and AnalyticsSearch Engine Optimization (SEO)Social Media Marketing
For the past two decades, our travel partner, Buddha Tours has been a pioneering force in the realm of Buddhist pilgrimage experiences, offering its specialized services across India, Nepal, Bhutan, and Sri Lanka. With an impressive legacy of 20 years, Buddha Tours has catered to over 200,000 tourists, creating a profound impact in the world of Buddhist travel. Notably, the company has orchestrated the annual Teaching Program of His Holiness the Dalai Lama for Korean Buddhist pilgrims, consistently for the past two decades. Buddha Tours has organized significant Buddhist events, such as the monumental 1167 KM Walking Buddha Tour in 2023, which saw the participation of 108 distinguished Monks. Beyond pilgrimage, the company's commitment to humanity shines through its diverse initiatives, including medical, religious, yoga, and educational camps.