Marketing Associate Job

Key responsibilities:

(a) Campaign management:
1. Assist in planning, developing, and executing marketing campaigns to promote skincare products.
2. Coordinate with the creative team to produce marketing materials such as advertisements, brochures, and social media content.
3. Monitor and analyze the performance of marketing campaigns to optimize strategies and improve ROI.

(b) Market research:
1. Conduct market research to identify trends, customer preferences, and competitive landscape in the skincare industry.
2. Provide insights and recommendations based on market analysis to enhance marketing strategies.

(c) Content creation:
1. Collaborate with content creators to develop engaging and informative content for various marketing channels, including social media, blogs, and email newsletters.
2. Ensure all content aligns with the brand voice and effectively communicates the benefits of our skincare products.

(d) Social media management:
1. Assist in managing and growing our social media presence by creating and scheduling posts, engaging with followers, and analyzing performance metrics.
2. Monitor social media trends and adjust strategies to stay relevant and competitive.

(e) Event coordination:
1. Support the planning and execution of promotional events, product launches, and trade shows.
2. Coordinate with vendors, partners, and internal teams to ensure successful event execution.
3. Develop and implement a comprehensive community management & engagement strategy to build and nurture online communities on multiple social media platforms.
4. Reach out to customers/prospective customers on calls and build a nurturing relationship on behalf of the brand as and when required.

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