Marketing Executive Fresher Job

Key eesponsibilities:

1. Research prospective clients through several strategies including the internet, trade show lists, referrals, yellow pages, various professional directories, etc.
2. Create accurate spreadsheets of prospective client data and manage leads database
3. Carry out research on market trends, market opportunity, and competitor and target customer analysis to inform future value propositions
4. Assist in the coordination and implementation of the advertising strategy
5. Assist in business development activities i.e., direct mailings, cold calls, and LinkedIn
6. Contribute to the strategic process/thinking, suggesting new service offerings improvements, etc.
7. Research the translation industry, and become knowledgeable about including industry leaders, competitive data, proposal formats, competitive rate structures, and marketing strategies for the operations team

Experience required:

1. 0 - 2 years of previous relevant marketing experience required in a fast-paced, dynamic, innovative environment
2. Must be fully proficient in MS Word, Excel, PowerPoint, and email applications
3. Previous exposure to/experience in marketing IT services is a distinct advantage

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