Marketing Executive Job

Key responsibilities:

A. Campaign management:
1. Assist in the creation and execution of marketing campaigns across various channels.
2. Monitor campaign performance and provide actionable insights for optimization.

B. Content development:
1. Create engaging content for blogs, social media, email campaigns, and other platforms.
2. Coordinate with the design team for creative assets like graphics, videos, and advertisements.

C. Social media management:
1. Plan and schedule posts on social media platforms to enhance brand visibility.
2. Respond to comments and messages, fostering online community engagement.

D. Market research:
Conduct market research to identify trends, competitors, and customer preferences.
Provide data-driven recommendations to improve marketing efforts.

E. Lead generation:
1. Assist in implementing lead generation strategies, including cold calling and email outreach.
2. Maintain accurate records of leads and follow-up activities in the CRM system.

F. Event coordination:
1. Support the planning and execution of webinars, trade shows, and other promotional events.
2. Ensure brand consistency in all marketing materials used at events.

G. Reporting:
1. Analyze and report on the effectiveness of marketing activities using analytics tools.
2. Prepare monthly marketing performance reports.

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