1. Conduct thorough research to identify trends, target audiences, and competitors in the educational technology space.
2. Develop engaging marketing materials, including blog posts, social media content, and promotional videos, to highlight product features and benefits.
3. Design and implement marketing campaigns across various channels (digital, email, social media) to drive awareness and engagement.
4. Collaborate with educational institutions, influencers, and industry stakeholders to establish partnerships that enhance brand visibility.
5. Monitor and analyze marketing performance metrics, adjusting strategies based on data insights to optimize results.
6. Maintain and enhance the company's brand image through consistent messaging and visual identity across all marketing channels.
7. Foster relationships with existing and prospective customers through personalized communication and support, enhancing customer loyalty.
8. Organize and participate in educational conferences, webinars, and workshops to showcase products and connect with potential users and partners.
2. Candidates who are from Chennai, Coimbatore, Madurai, Mangalore, Mysuru, Visakhapatnam, Bangalore, Hyderabad, Kochi, Vijayawada and neighboring cities
Other requirements
1. Strong understanding of digital marketing channels.
2. Ability to produce compelling and informative content tailored to diverse audiences.
3. Proficiency in data analysis to measure campaign effectiveness and derive insights for strategic improvements.
4. Excellent verbal and written communication skills to effectively convey ideas and engage with stakeholders.
5. Strong organizational skills to manage multiple projects and campaigns simultaneously, ensuring timely execution.
6. Innovative thinking to develop unique marketing strategies and solutions that resonate with the target audience.
7. Understanding customer needs and preferences to tailor marketing efforts and enhance user experience.
