Marketing Manager - Solar Panels Job

Company Overview
Gamut HR Solutions is dedicated to helping you find the right kind of job. With a small but efficient team of 2-10 employees, we provide tailored HR solutions to meet your needs. Our headquarters is located in Hyderabad, and more information about our services can be found on our website here.

Job Overview
We are seeking a dynamic and experienced Marketing Manager to join our team in Hyderabad. This is a full-time, mid-level position requiring 4 to 6 years of work experience. As a Marketing Manager for Solar Panels, you will be responsible for driving lead generation, managing our brand, and boosting solar panel sales.

Qualifications and Skills
Lead Generation (Mandatory skill)
Brand Management (Mandatory skill)
Solar panels sales (Mandatory skill)
Market Research: Ability to gather in-depth market insights and trends to guide marketing strategies.
Product Positioning: Expertise in positioning products effectively within the market to attract potential customers.
Competitive Analysis: Conducting detailed competitive analysis to understand market dynamics and opportunities.
Content Marketing: Proficiency in creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience.
Campaign Management: Strong skills in planning, executing, and measuring marketing campaigns across various channels.

Roles and Responsibilities
Develop and implement effective marketing strategies that drive lead generation and brand awareness for solar panels.
Conduct market research to identify potential markets, customer needs, and competitive landscape.
Oversee all aspects of product positioning, ensuring the brand is effectively communicated to the target audience.
Manage content creation and distribution across various channels to engage the target market and drive sales.
Plan and execute multi-channel marketing campaigns, including online and offline initiatives.
Analyze the performance of marketing campaigns and provide insights for continuous improvement.
Collaborate with the sales team to align marketing strategies with sales objectives and optimize customer acquisition.
Monitor market trends and competitor activities to adjust marketing strategies as needed.

Information above is Internshala's interpretation and paraphrasing of what we found on the shared link.