As a Performance Marketing Associate, you will work closely with our marketing team to support the execution, optimization, and scaling of various digital advertising campaigns. You will play a pivotal role in driving the success of our campaigns across multiple segments.
Key Responsibilities:
1. Campaign Management: Assist in the creation, management, and optimization of Google Ads, Facebook Ads and LinkedIn Ads campaigns
2. Audience & Keyword Research: Conduct keyword research, audience targeting, and bid management to enhance campaign performance
3. Data Monitoring & Analysis: Monitor and analyze campaign performance data, providing actionable insights and recommendations
4. Strategy Development: Collaborate with the team to develop and implement strategies for improving ROI and achieving campaign goals
5. Performance Reporting: Assist in the preparation of detailed performance reports and presentations for internal review
6. Testing & Experimentation: Support the team in testing new advertising channels, creatives, and tactics to improve performance
7. Industry Knowledge: Maintain up-to-date knowledge of industry trends, best practices, and emerging digital marketing tools to help enhance campaign execution
Internshala is a dot com business with the heart of dot org. Our platform aims to augment individuals' professional growth by helping freshers and experienced job seekers find employment opportunities, skill up, create a network, and build a meaningful career.
Our ed-tech platform, Internshala Trainings [https://trainings.internshala.com/] offers short-term certification courses to help students, professionals, and job seekers upskill. We also offer beginner-friendly placement guarantee courses that come with industry-recognized certifications and a job guarantee.
You can also check out Internshala Clubs [https://clubs.internshala.com/] which is our social networking platform that allows students to connect with peers/professionals, share insights, and collaborate with like-minded individuals.