We are seeking a results-driven 'Performance Marketing Specialist' to join our marketing team. The ideal candidate will have a proven track record in running successful online marketing campaigns, creating attention-grabbing content, and driving measurable results across various digital platforms. You will play a crucial role in managing and optimizing campaigns, creating engaging content, and ensuring a high return on investment (ROI) for the company.
Key Responsibilities:
1. Campaign Strategy & Execution: Plan, implement, and optimize performance marketing campaigns across multiple digital channels, including Google Ads, Facebook, Instagram, LinkedIn, and other performance-based platforms.
2. Content Creation: Develop and create compelling, attention-grabbing content for ads, landing pages, and social media campaigns that resonate with target audiences and drive conversions.
3. Budget Management: Allocate and manage advertising budgets effectively to achieve maximum ROI.
4. Performance Analysis: Continuously monitor, analyze, and report on campaign performance to identify opportunities for optimization and improvement.
5. A/B Testing: Conduct A/B tests on ad creatives, landing pages, and audience targeting to improve campaign results.
6. Lead Generation: Develop strategies to increase lead generation, conversion rates, and overall sales funnel performance.
7. Collaboration: Work closely with the creative and content teams to ensure campaigns align with brand goals and messaging.
8. Market Research: Stay up to date with industry trends, competitor activities, and new marketing opportunities to enhance campaign performance.
9. Reporting & Insights: Provide regular reports and insights to stakeholders on campaign performance, trends, and actionable recommendations.
10. Campaign Optimization: Continuously optimize campaigns based on data-driven insights and performance metrics.
Imperio Railing Systems is a company specializing in glass railings. We maintain a balance between quality, aesthetics, and deliverability with the right amount of elegance. Our systems are meticulously designed which provide great functionality yet have a minimalist design.
