Content Strategist Job (Remote)

Key responsibilities:

1. Helping in the process of creating plans/strategies based on an organization's goals and the needs of the desired audience
2. Assisting in the creation of consistent high-quality content that generates demand, and attracts high-quality sign-ups and backlinks
3. Helping our team perform an audit of our website and social media accounts, creating and updating a shared editorial calendar and also, researching blog ideas and generating content for our blog
4. Using storytelling and emotion to bring content to life and compel the reader to share; owning and executing the content and social calendar; working with our marketing, design, and other cross-functional teams to deliver on time
5. Optimizing content for different formats (SEO, SEM, social, blogs, infographics, etc.) for better consumption and readership
6. Conducting keyword research, backlink research, and using SEO guidelines to increase web traffic
7. Monitoring web traffic and engagement (e.g. conversions and bounce rates) and measuring content impact and reporting the metrics on an ongoing basis


Requirements:

1. An immense degree of critical thinking (your content will be read by domain experts and you will not be able to write content with abstract opinions and assertions, you would need to back every opinion with either data or relevant experience)
2. Candidates with the right kind of tone and energy (we like to use an informal/fun tone in our content, you would need to come in with the right attitude and the right energy to be able to match our tone/writing standards)
3. An attitude for perfection (you might have to go through several iteration cycles and would need to demonstrate a willingness to accept feedback; we need someone who accepts feedback with positivity)

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