The digital marketing specialist plans, executes, and optimizes digital marketing campaigns to drive brand awareness, engagement, and revenue. This role focuses on leveraging digital channels like SEO, social media, email, and paid ads to achieve business goals.
Key responsibilities:
1. Plan and manage digital campaigns (SEO/SEM, social media, email, PPC).
2. Create and optimize content for websites, blogs, and social media.
3. Manage social media accounts, including posting and engagement.
4. Conduct keyword research and optimize website content for SEO.
5. Design and execute email marketing campaigns.
6. Analyze campaign performance using tools like Google Analytics.
7. Collaborate with teams to align marketing efforts.
8. Stay updated on industry trends and competitor activities.
KPIs:
Increased website traffic and engagement.
Higher social media growth and engagement.
Improved SEO rankings and lead generation.
Positive ROI on paid campaigns.
1. Candidates with minimum 1 years of experience.
Bachelor’s degree in Marketing, Communications, or related field.
2-5 years of digital marketing experience.
Proficiency in tools like Google Ads, Facebook Ads, and analytics platforms.
Strong SEO, SEM, and content marketing skills.
Analytical mindset and excellent communication skills.
Certifications (e.g., Google Ads, HubSpot) are a plus.
Annual CTC: ₹ 2,00,000 /year
Hostenzo Digital is creating a new model for a new age - we're an agency and a consultancy. We combine leading digital and creative capabilities with the deep industry knowledge and experience we are known for. That means clients can bring us their biggest challenges, knowing we have what it takes to bring a new business vision to life.
