Job overview: We are seeking an experienced email marketing specialist with a demonstrated track record of success in creating and executing email marketing campaigns for virtual events. The successful candidate will be responsible for developing and implementing email strategies for promoting different virtual events, increasing attendance, and engaging with attendees before, during, and after the event.
Key responsibilities:
1. Develop and manage email marketing campaigns for virtual events, including design, content development, and execution
2. Work with event planners to develop email content and messaging that effectively promotes the events
3. Develop and execute A/B testing to optimize email performance
4. Monitor email delivery, open, click-through, and conversion rates
5. Segment contact lists to allow for targeted email campaigns
6. Analyze and report on the effectiveness of email campaigns
Annual CTC: ₹ 2,00,000 - 3,00,000 /year
We are a global events company that brings together the brightest minds from various industries and sectors to discuss the various predicaments facing the future of businesses in the 4th global industrial revolution.