1. Develop and implement comprehensive marketing strategies aligned with business goals.
2. Oversee brand positioning, messaging, and identity to maintain a strong market presence.
3. Lead digital and traditional marketing efforts, including SEO, social media, content marketing, and advertising.
4. Conduct market research and competitor analysis to identify trends, opportunities, and customer needs.
5. Plan and execute product launches, promotional campaigns, and seasonal marketing initiatives.
6. Manage and mentor the marketing team, fostering creativity and high performance.
7. Track key performance indicators (KPIs) and measure the return on investment (ROI) of marketing campaigns.
8. Build relationships with media, influencers, and industry partners to enhance brand visibility.
9. Develop and manage the marketing budget, ensuring cost-effective allocation of resources.
Skill(s) required
Client Relationship Management (CRM)Content MarketingData AnalyticsDigital MarketingEffective CommunicationMarket research
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