1. Content strategy & design:
- Create and curate engaging, on-brand content for Twitter that resonates with our target audience.
- Collaborate with graphic designers and editors to design compelling visuals (memes, charts, GIFs) for posts.
- Stay up-to-date with the latest trends in the crypto and Bitcoin chain to inform content creation.
2. Marketing & campaign development:
- Develop, execute, and optimize social media campaigns that drive awareness and engagement with our project.
- Identify and implement strategies to increase followers, boost engagement, and convert community interaction into project growth.
- Leverage trending topics, hashtags, and viral content in the crypto space to gain organic reach.
- Coordinate giveaways, contests, and other promotions to engage our audience.
3. Community engagement:
- Sync closely with the Discord and community management teams to maintain a unified brand voice and engagement strategies across platforms.
- Actively interact with our Twitter community by responding to comments, answering questions, and fostering conversations.
4. Cross-department collaboration:
- Collaborate with the development team to stay updated on project goals, new features, and milestones, ensuring timely and accurate communication to the public.
- Work with the product and design teams to deliver high-quality social media assets that align with ongoing initiatives.
- Coordinate closely with video editors and creative teams to deliver high-impact media for social posts.
5. Performance analysis & reporting:
- Track and analyze performance metrics (engagement, reach, impressions) to measure campaign success and inform future strategies.
- Adjust social media strategies based on performance data to maximize growth and engagement.
Skill(s) required
BlockchainContent MarketingDigital MarketingMarketingSocial Media Marketing