1. Develop and execute a data-driven content marketing strategy focused on organic lead generation.
2. Conduct in-depth keyword research and create high-quality, SEO-optimized blog content (2-3 per week) targeting relevant keywords related to software development services.
3. Craft engaging and informative weekly newsletters designed to nurture leads and establish Jalan Technologies as a trusted resource for building technical products from 0 (regardless of platform).
4. Produce bi-monthly podcasts featuring interviews with senior industry professionals (published on JTC's YouTube channel).
5. Collaborate with the marketing team to promote content across various channels and measure campaign performance.
6. Stay up-to-date on industry trends and competitor marketing strategies.
Qualifications:
1. 1-5 years of experience in content creation and marketing, preferably within the B2B or SaaS space.
2. Proven track record of developing and executing successful content marketing campaigns.
3. Strong SEO optimization skills with experience in keyword research and content optimization.
4. Excellent writing and editing skills with the ability to craft compelling and informative content for diverse audiences.
5. Experience with content management systems (CMS) and marketing automation platforms is a plus.
6. Solid understanding of social media marketing principles.
7. A passion for the renewable energy industry and a strong desire to learn.
Perks & Benefits:
1. Work remotely, anywhere in the world! Ditch the commute, embrace flexibility.
2. Comprehensive health insurance - spouse, kids, parents (pre-conditions!), 24/7 remote doctors.
3. Generous PTO (12 paid, 6 sick) + national/regional holidays + paid parental leave.
4. Annual off-sites - fully funded team trips, work & fun combined!
5. Drive initiatives from scratch, solve real challenges, maximize your career value.
6. Supportive, results-oriented team. Learn, grow, be your best.
Better (Prev: Jalan Technologies) is an AI powered software development agency and build web, mobile and custom applications with solid engineering foundations. We are preferred agency by top notch entrepreneurs, enterprises and ventured backed startups.
Unlike 99% of agency-built software that struggles with poor foundations, leading to costly rebuilds and bug-ridden iterations, we prioritise creating a rock-solid technical base from the start. This ensures smoother scaling and easier future development. Over the last 7 years, we've had the privilege of working with bootstrapped companies that have gone on to generate over $100M in revenue, as well as unicorns and startups backed by Techstars, top VCs like Andreessen Horowitz, and executives from industry giants like Apple and Google.
