Social Media Ads Manager Job (Remote)

Key responsibilities:

1. Develop, implement, and manage paid ad campaigns across platforms such as Facebook, Instagram, Google Ads, and other relevant channels.
2. Optimize campaigns to achieve the highest possible ROAS.
3. Analyze and report on campaign performance, ensuring key metrics (e.g., CTR, CPA, conversion rates) are monitored and improved continuously.
4. Conduct A/B testing of creatives, targeting, and bidding strategies to improve campaign effectiveness.
5. Stay updated on the latest ad trends, platform updates, and industry best practices to maintain a competitive edge.
6. Collaborate with the creative and marketing teams to create compelling ad copy, graphics, and video content that drive engagement and conversions.
7. Manage budgets and allocate ad spending efficiently across channels.
8. Set up tracking systems to assess the effectiveness of campaigns and ensure accurate reporting.
9. Provide regular insights, recommendations, and strategies for improving overall ad performance and customer acquisition.

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